Howard Hughes
Medical Institute
Since joining the Institute, I’ve played a pivotal role in consolidating and unifying the visual identity of its various programs by creating a cohesive look for all branded materials. By establishing consistent use of the brand guidelines—such as a unified color palette, typography, and layout styles—I’ve ensured that all graphics, from program logos to marketing collateral, are part of the same branded family. T
his approach has helped strengthen the institute’s overall identity, making its materials instantly recognizable and professional across all platforms. Whether it’s print, digital media, or event signage, the cohesive visual language now ties together the Institute’s programs, reinforcing a unified message and a stronger brand presence in the public eye.
Project Type
PowerPoint, digital signage
Print collateral
Program logos
My contributions
Composition and layout
Typography hierarchy
Photo selection/color correction
Iconography
Motion graphics
Design elements, color palette